Next Cohort Starting in...
00
DAYS
00
HOURS
00
MINS
00
SECS
The doors to RevUP Academy are open!
You’re Not Failing. You’re Just Stuck in a Reactive Mode
In Just 6 Weeks, Learn What Most CSMs Never Do
Stop reacting. Start revenue-driving.
RevUP Academy gives you the real-world tools to:
-
Spot and close upsell opportunities without feeling salesy
-
Lead renewal conversations instead of being ignored
-
Prevent churn proactively with strategic playbooks
-
Exceed NRR and revenue targets and finally get recognized for it
All in a proven, 6-week program built for CS Pros, by CS Pros.
Because when you can connect your work to revenue, you don’t just protect accounts.
You become un-replaceable.
Enroll today
Want to stop firefighting and drive customer outcomes?
You show up every day, solve problems, keep customers happy…
But you’re still seen as the “support person” instead of a strategic growth partner.
If you’re constantly firefighting and chasing churn risks with no time for strategy…
If upsell and renewal convos still feel awkward (or worse get handed to Sales)…
If you’re doing great work but can’t prove it to leadership…
You’re not alone. And you’re not broken.
But if nothing changes, here’s what’s coming:
-
Missed promotions while others who “speak revenue” get ahead
-
Feeling invisible despite doing high-impact work
-
Burnout from constantly reacting with no clear path forward
Step Into Your Strategic Era with RevUP Academy
RevUP isn’t another fluffy CS course.
It’s a tactical, cohort-based academy that helps you take control of your career and your numbers.
In just 6 weeks, you’ll learn how to:
-
Turn customer convos into growth opportunities (without feeling “salesy”)
-
Drive renewals and expansions without relying on your AM
-
Prove your revenue impact with metrics that make execs take notice
-
Move from reactive to proactive with strategic playbooks you can run tomorrow
To Join us in the 2025 Class of CSM RevUP, Click the Button Below!
The 6 unique ways I'm going to help you grow:
What You’ll Walk Away With
✔ A plug-and-play revenue playbook for CS
✔ Frameworks to lead commercial convos confidently
✔ Templates to quantify your value in boardroom language
✔ The confidence to ask for that raise or promotion (with receipts)
Module 1: Shifting Your Mindset to Revenue
Before you master upsells and renewals, you need to unlearn the reactive habits that are holding you back.
In this first module, you’ll:
- Uncover the 5 most common traps CSMs fall into and how to escape them
- Learn why being “customer-focused” isn’t enough if you want to grow revenue
- Make the shift from support specialist to strategic growth partner
- Start thinking like a commercial leader, without losing your authenticity
This isn’t about becoming Sales.
It’s about seeing yourself as someone who drives business impact, not just solves tickets.
Once your mindset changes, everything else gets easier.
Module 2: Building Strategic Relationships
Good relationships keep accounts. Strategic relationships grow them.
In this module, you’ll learn how to:
- Uncover what your customers really care about (hint: it’s not your product)
- Ask the questions that turn surface conversations into strategic insight
- Position yourself as a trusted advisor, not a vendor on standby
- Use relationship depth to identify expansion and renewal opportunities
This is how you stop being the person they call when something breaks…
And start being the person they call when they want to grow.
Module 3: Sales Tactics in CS
You don’t need to be “salesy.” You just need to be smart.
In this module, you’ll:
- Learn how great CSMs use discovery questions to surface upsell signals early
- Adopt proven sales techniques tailored specifically for CS conversations
- Practice value framing so your customer sees ROI, not just renewal dates
- Understand exactly when and how to transition into commercial conversations
Sales isn’t a dirty word.
It’s the key to deeper relationships, stronger retention, and faster growth.
You’ll leave this module with a toolkit full of tactical questions, prompts, and strategies you can use immediately, plus a worksheet to lock it all in.
Module 4: Upselling and Cross-Selling Techniques
Stop hoping someone else will handle expansion. Start leading the conversation.
In this module, you’ll:Learn the difference between good, bad, and strategic upsells
- Discover how to position additional value without sounding pushy
- Use timing, triggers, and customer goals to unlock expansion opportunities
- Handle common objections with confidence and clarity
- This is where your revenue impact becomes undeniable.
Upselling and cross-selling aren’t just for Sales. They’re for smart CSMs who want to grow accounts, not just protect them.
You’ll finish this module with practical techniques you can use in your very next customer call.
Module 5: Revenue Success Plans
Hope is not a strategy. A Revenue Success Plan is.
In this module, you’ll:
- Learn the core elements of a high-impact customer success plan
- Align customer goals with product outcomes to unlock long-term value
- Identify key revenue opportunities and bake them into your account plan
- Build a repeatable framework that earns trust and renewals
Success plans don’t just retain customers.
They expand them.
By the end of this module, you’ll know how to build and use a Revenue Success Plan that makes growth feel like the natural next step for your customers.
Module 6: Key Metrics and KPIs for Revenue-Minded CSMs
If you can’t measure it, leadership won’t value it.
In this module, you’ll:
- Learn the metrics that matter most for proving revenue impact
- Understand how to track, interpret, and communicate KPIs like NRR, GRR, and expansion rates
- Discover how top-performing CSMs use data to guide their strategy and conversations
- Connect your impact to business outcomes and to your next promotion
This module gives you the numbers that get noticed.
Because when you speak the language of revenue, you get invited to the table.
Erin Wilson
Senior CSM
"CSM RevUP was the best personal investment I made for myself in 2024. Looking forward to using what I learned and continue to grow as a revenue focused CS Pro in 2025. Really appreciate your energy, insight and expertise."
Plus: There are BONUSES!
Alongside each module there are worksheets, homework assignemnts, and PDF guides to help you apply everything you have learned in the course back at work. So you can become the ROCKSTAR Revenue CSM!
These bonuses are all for you to keep and you will get 24/7 lifetime access to them all! There are hours of video content, live group coaching, templates, playbooks, worksheets, and so much more!
Andreea Andrei
Enterprise CSM
"CSM RevUP Academy gave me something I didn't expect. The language, tools, and mindset of a CSM who doesn't just serve, but leads. Anika teaches you how to ask the questions that open real doors and speak the language of outcomes, not features. Also a huge reminder to know. your worth and show your impact. This program helped me shed the passive, reactive version of my role and step into one that is strategic, confident, and bold. If you are in CS and want to stop playing small than this is the course for you."
CS Pro, THIS IS YOUR YEAR! Your TIME!
THIS is the page that's going to give you all the details on exactly what's waiting for you on the other side, once you Say "YES!" to your guide to your future career in Customer Success that you LOVE!
Garrett Mesa
Manager of Customer Success
"Thank you for running such a great course. Now more than ever, being aligned with your customer outcomes is crucial to successful partnerships and scaling a CS org. There were some great strategies shared on how to effectively link those outcomes to create a CS revenue engine, so I would highly recommend to my CS colleagues."
What can you expect after completing the course?
• Become a revenue-minded CSM who identifies upsell opportunities, closes renewals early, and consistently hits NRR targets.
• Shift your mindset from reactive to proactive.
• Drive higher revenue through ethical, customer-focused sales strategies.
• Create strategic customer relationships that build trust and open doors for upselling.
• Develop a revenue success plan that ensures customer outcomes while driving business growth—a true win-win!
• Position yourself as the top-performing CSM at your company.
Are you ready to level up your CS career?
Join world-class CSMs who use my step-by-step systems to demonstrate value to customers, generate revenue, and build a career you love.
00
DAYS
00
HOURS
00
MINS
00
SECS
Just a few CSM RevUP Success Stories
Sonja Heim
Head of Customer Success & Operations
“The course is a huge help that I still can get a lot out of it even though I was not able to attend all the live sessions. I love the open discussions and the exchanges of best practices sooooo much! The worksheets and that you deliver additional resources is amazing and helps a ton!”
Jane Kang
Senior CSM
“I just wanted to say THANK YOU for all the valuable insights and knowledge you've been sharing to be more revenue-focused. Your first module really set the foundation for this shift in my mindset, making the following modules much more impactful. I've had so many AHA moments. I found the discovery questions you provided really helpful. Improving my skills in asking effective discovery questions is something I've been wanting to improve upon. Thank you again, this whole experience has been so impactful to me as a CSM”
Bethany Patterson
CSM
“I LOVED CSM RevUP! It got me so jazzed. It reminded me of all the reasons why I love being a CSM and why I love working with customers. This course reminded me that we are strategic thinkers and if we focus our attention on revenue our customers benefit. We all need to take the time to step back and look at the bigger revenue picture and that is what this course reminded me to do. This is the best course ever! ”
MEET YOUR COACH
Learn Best Practices from an Internationally Recognized and Award-Winning CS Leader
Since 2012, Anika has helped 100s of CSMs hit over 120%+ NRR by focusing on customer outcomes. She has tried and tested methods that help showcase value to your customers, whatever size business or industry you are in. In this course, she will be sharing her best kept secrets with you. See you there!
Anika Zubair
Top 25 Customer Success Strategist 2022 & 2023
Anika has been recognized by:
Satisfaction Guarantee
That's right. You're covered by our 14-day satisfaction guarantee. If for any reason you're not happy with the course, we'll rush you a refund.
6 WEEKS TO CHANGE YOUR CAREER
How CSM RevUP Academy will level up your career
1: UNLOCK YOUR REVENUE POTENTIALEveryone Starts Somewhere
Are you tired of feeling overworked, firefighting churn, or simply off-not making any progress with your NRR targets this quarter? If so, you're not alone. Many CS Pros struggle with how to be strategic and drive tangible results with clients.
Imagine being able to have strategic conversations that not only drive tangible results for your customers, but also impress your boss!
Introducing the CSM RevUP Academy, where you'll gain access to world-class strategies that will empower you to achieve higher revenue and become a true rockstar (like having the ability to identify upsells early, close every renewal with an upsell, prevent churn before it happens, and exceeding NRR targets) in your role.
2: GAINING THE SUPPORT YOU WANTHere's What You Can Expect
Hurry, this special offer won't last long
Act now to secure your spot and take the first step being a revenue superstar! Invest in yourself today and unlock your full potential as a Customer Success Manager!
Can’t wait to see you in class!
We're kicking things off in
00
DAYS
00
HOURS
00
MINS
00
SECS
Seats are limited, secure yours today
Larissa Donald
Director of CS
"Thank you so much for the program. Thanks to your course, I just got off a call with a client and had a clear outline of what I should be doing next with this client. I asked them good discovery questions, I also shared the success plan from the course. After this call the client gave me so much good feedback about how prepared I was for the meeting. Thank you so much, Anika!"
Frequently Asked Questions
Find quick answers to the most common questions about our course and how it can help you achieve your career goals.
Who is this course for?
What results can I expect from this course?
Why is CSM RevUP Academy different from other online courses?
Who is Anika, and why should I listen to her?
How long does the course take to complete?
How much time do I need to dedicate each week?
What if I’m new to Customer Success? Can this course help me?
Is there any prerequisite knowledge required?
Will I receive a certificate upon completion?
What benefits will I get from CSM RevUP Academy?
How can I connect with other course participants?
What if I have additional questions during the course?
What is your refund policy?
Can I transfer my enrollment to a future cohort or course?
Does this course include email or phone support?
Does this course include lifetime access?
Can I expense this course to my employer?
When are the live group coaching sessions?
Still have further questions? Feel free to reach out.
Ask a questionFlexible Pricing Options
We understand that budgets vary, so we’ve created multiple payment plans to suit your needs.
Have a professional development budget?
You might be eligible for reimbursement! Use our ready-made template to request funding from your manager or HR team or feel free to send them our brochure.
